What lottery winners taught me about money and happiness
A TED talk, a decade advising Camelot's winners, and what it means for the rest of us.
Nearly 500,000 views on TED.com
TED Talk, 2025 — “What It's Really Like to Win the Lottery”
A decade with lottery winners. Now helping others navigate sudden money
Matt Pitcher delivered his first TED talk in 2025, distilling twenty years of advising lottery winners — starting with Camelot, continuing today — into fifteen minutes that have reached nearly half a million viewers.
In January 2026 he expanded on those ideas in a TED Radio Hour interview on NPR.
In 2017, he founded Altor Wealth, an independent financial advice firm advising more than 400 individuals. He now speaks on sudden money, the psychology of wealth, and the role of AI in financial advice.
20+
Years advising lottery winners
Nearly 500k
TED talk views
400+
Individuals advised
Three talks. One adviser. Book below.
Sudden Money and Lottery Winners
What happens when ordinary people receive extraordinary wealth — and what the rest of us can learn from it.
The Psychology of Wealth
Why money doesn't change who we are, it amplifies it. The mental frameworks that matter.
AI and the Future of Financial Advice
How AI is reshaping financial services — and what it means for everyone with money in the market.
Enquire about speaking
Talks, debates, broadcast

What It's Really Like to Win the Lottery
TED Talk · Nearly 500,000 views
Time, not money, is the real jackpot
TED Radio Hour interview · 18 minutes

EQ Investors Annual Sustainability Summit 2024
Panel debate on sustainable investing

Estate Planning
BBC News · Pre-Budget Report
Appearances
- JUN 2026
Winchester Business Awards
Keynote: "What Lottery Winners Know" — Winchester
- MAY 2026
Adviser 3.0
"The Empathy Delusion" — Magazine London
- FEB 2026
NextWealth
"The Future of AI in Financial Services" — The Royal Institution
- FEB 2026
SOTAN
"New Blood: No Wrong Path" — Kings Place
- JAN 2026TED Radio Hour
Interview: "Time, not money, is the real jackpot" — NPR
Adviser 3.0: Soapbox Edition
A new guest every fortnight on investing, tax, and tech.
Matt co-hosts the Soapbox Edition, one strand of the Adviser 3.0 podcast series.